The top 5 latest trends in digital experience can help brands in upping their CX scenario, while also positioning themselves differently than the peers.
Artificial Intelligence can allow better understanding of customer behaviour. This in turn can help brands in delivering products and services according to customer demand and preferences.
Do you know if you take care of basic hygiene of your platform, it would improve ROI of personalization in a great way. Not only will it generate leads for your business, but will also create a great user experience and better impression on your audience.
Pandemic has changed the way customers interact with brands. Google has introduced some new features and updates in its Google Marketing Live 2021 event to discuss the same.
Google introduces search console insights to help content creators understand how their content is received by the target audience and how well it is performing.
Communication strategy plays a quintessential role in filling the gaps between internal and external communication. Transparency and consistency are required to maintain clear communication.
We now live in a world where going out has turned into taboo, although some of the countries have reopened, consumer’s confidence remains timid and spending intention is below pre-crisis level. As the new normal is settling down in the business world, they are left with no other option but to accept the reality behind COVID-19.
Several organizations and its new products and technologies or new business models have now turned their focus towards customer expectations and have made it their target. Hence, meeting those changing expectations and experiences is a challenge in this whole scenario. Organizations are rethinking their decisions on how to get engaged with customers and stay connected and enhanced.
A decade ago, everyone believed in devices and sensors that would predict the occupancy and observe as well as enhance the settings accordingly. The recent activities in technology have shown new ways to interact with each other and across the globe. The internet of things has become a major part of our day to the daily life cycle.